Author: Michal Broadway

Preparing Yourself for the Work Day

I always enjoy being prepared for the day when I’m in my office at work. Walking in knowing I have everything I need to tackle the workload of the day and wielding the right mentality are both extremely helpful in having a productive and enjoyable day. When you’re not prepared, things just get thrown in a state of flux, your attitude grows worse over the day, and the next thing you know is your workload has doubled for the next few days because you got behind on one early in the week.

I think that’s what gets me the most–being behind in the week all because of an off day. Once you’re behind one day, the rest of the week feels much harder, much less manageable, and your mood worsens from one day to the next. No one likes being at work all that much in the first place (well, some people do, but they’re the lucky few), but no one likes it at all when their week is going terribly and their workload has seemingly increased way more than expected.

So, preparation for each and every workday is important. Let’s go through some good pointers to help keep you on track daily.

Have the right supplies

Without the proper office and packaging supplies, you’ll never get anything done asking around your office to borrow others’ supplies. Even more than this waste of time, having everything you need is something that helps to physically prepare you for your work each and every day, so it’s important to have everything from staplers and extra notepads of paper to shipping envelopes and other packaging supplies you may need in a pinch.

Get in the right mindset

Mental preparation is easier said than done, and that’s no different when prepping yourself for a day at work. The biggest challenge you need to get over when you get up and get ready for the day is to not dread work. Even if you do dislike what your career is, having that sense of dread every single time you walk in the office does damage over time to your psyche and will. I suggest trying to do some morning exercise or yoga in order to put your mind in a good headspace full of endorphins. Having a good breakfast is also helpful so that your mind isn’t left to wander when your stomach starts grumbling.

The Tips for Impressive Packaging and Labels

Packaging and labeling have a crucial role in selling the products in the market. An impressive and stylish packaging depending on the product category is also displaying its brand value. While many believe that packaging and labeling is a daunting task, a few tips can help you to pack your products, impressively.

Effective use of Origami Styles

The folded, origami-style designs can make your packaging a work of art. While many people think it is not suitable for most products, it can give unique packaging experience for many products. You can try for your own origami style using various packaging supplies if you are creative enough.

Simplified Packaging with Easy-to-produce Labels

It is a fantastic idea to use simple and easy-to-produce labels to the packaging. It can help you to contain everything within a tight budget. Simple labels and stickers are easy to resize and edit to make it suitable for various products.

Take advantage of the Power of Typography

Typography is one of the most crucial aspects of graphic design and gives your product a refreshing look. Your packages should have eye-catchy typography to highlight the brand and product. You can test with your creativity and make a few type styles to show it to your friends and family. Consider their general perception of the designs and use the best appealing one out of it.

Natural Color Palette

Bold, brash colors or designs are no longer a trend in the recent days. Nature-inspired and tonal colors are giving an impressive look with an appeal of eco- and ethic-conscious. You can also use shades of bright colors for providing a wash effect to packages.

Adding Photography

Adding photography has not really become a trend, but you can try using black-and-white, striking photography with colorful typography. Try following the styles followed by cosmetic products – the minimal template choice.

Going Artistic

Collaborating with an artist to make the package design fabulous is an excellent idea, especially if the products are cosmetics, wine bottles, clothing, and more. It can give a unique and special feel to the products and offer a new look for them. You can try your styles with painterly finishes, hand-drawn illustrations, and unusual type styles to make them stand out from various products.

Adding a Masculine Style to the Packaging

While there is a strong emotion for the unisex market, you can also add a unisex or masculine touch to your designs. Designs with strong black and white can communicate the masculine vibe. You can also add square sans-serif type to make the design stronger.

Feminine Touch as well with Pattern

Remember that adding a feminine design is not just meant for women, but it can also be of a broad market appeal. A patterned design is an excellent choice, and it can be of wallpaper-style of mid-century, William Morris-inspired pattern, or more. It can also create a uniform style, and with a simple color change, it can create new styles without the design change.

Comprehensive Package Experience

Apart from just the box, you should also focus on internal wrapping inside the box, labels, and sub-containers. The interior of the box should also give a style statement, and a brand sticker is a wonderful choice for displaying it. Remember, how tea bags are designed inside the packet, and you can follow a similar pattern to give a whole packaging experience.

Converting the Package into a Walking Ad

Converting your packages into a walking ad is a great idea of advertisement without the costs of an actual ad. Creating shopping bags with stylish, eye-catchy brand label has the power to donate new customers into the business. If your budget can hold such a packaging strategy, just go for that as an effective way of branding.